15 days old

Optical Sales Marketing Undergraduate Internship

Kaiser Permanente
Richmond, CA 94804
2020 Summer Internship

KP Optical Services meets the vision needs of KP members and non-members by delivering prescription and non-prescription eyewear and contact lenses. We operate 43 retail locations in our medical facilities throughout northern California. We have a regional team that drives strategy and overall execution, and an eyeglass manufacturing lab, both based in Richmond, CA. 
The summer intern will work with our regional Marketing team on research, qualitative and quantitative analysis, and other work to support our overall strategy. Sample projects could include: Customer research, including understanding online buying behavior and surveying members; digital marketing initiatives, including influencer tactics; competitor analytics, including mystery shopping; print campaign & collateral creation; and creating content for kp2020.org.  Travel to medical centers in Northern California may be needed.
The intern should have excellent communication (written & verbal) and analytical (qualitative & quantitative) skills.

Lay the groundwork for a dynamic future with an industry leader. At Kaiser Permanente, you'll forge lasting relationships with colleagues across the organization while enjoying the opportunity to grow your experience and hone your expertise on assignments that have real impact. Our interns have worked on everything from analyzing financial software and developing new marketing strategies, to designing mobile apps and helping clinicians improve care delivery. We want you to get the most out of your time here and will give you projects that challenge you to think freely, question thoroughly, and explore deeply.

Essential Responsibilities:
  • Contributing to a designated project or initiative to meet a KP business objective.
  • Project management - planning, execution, and measurement.
  • Learning new applications needed to complete assignments or support the execution of business objectives.
  • Job shadowing in other functional areas.
  • Performing additional duties as required.
  • Categories

    Posted: 2020-03-23 Expires: 2020-05-06

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    Optical Sales Marketing Undergraduate Internship

    Kaiser Permanente
    Richmond, CA 94804

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