12 days old

Marketing Manager

Yulista Management Services, Inc.
Huntsville, AL 35801
  • Job Code
    3549
  • Jobs Rated
    th
Job Title
Marketing Manager
Subsidiary Name
YHL
Location
Huntsville, AL 35806 US (Primary)
# of Hires Needed
1
Education
Bachelor's Degree
Career Level
Management
Shift Type
First Shift
Job Type
Full-time
Exemption Type
Exempt
Percentage of Time Willing to Travel
Job Description

PRIMARY FUNCTION:
The Marketing Manager functions as the primary liaison between Yulista and our external customers and communities in which we operate. This position leads the development of strategy, tactics and deliverables of Yulista Holding, LLC. and subsidiaries through effective public relations and marketing of our services.

ESSENTIAL FUNCTIONS:
Plan, evaluate and define marketing tactics to achieve strategic goals in service promotion, marketing plans to both internal and external customer
Oversee and evaluate market research to identify industry and economic trends and adjust marketing strategy to meet changing market and competitive conditions while enhancing the customer experience.
Participates in the development of customer market penetration strategies and individual opportunity win strategies, account plans, technology development plans, and partnering strategies.
Support, communicate, reinforce and defend the mission, values and culture of the organization
Support leadership in the exploration of new markets and possible partnership opportunities
Assist with development of annual marketing and communications budget
Provide strategic support of revenue generation, demand generation, brand marketing and corporate communication initiatives including public relations and social media, and social responsibility
Help create, develop and execute comprehensive, measurable marketing strategies to drive revenue and new business
Provide proposal production support graphics, editing, color reviews, publication, production, etc.
Establish rapport with local news outlets to ensure that the Yulista brand is widely recognized in the markets in which we operate and serve
Create and edit articles, news releases, fact sheets and talking point to stimulate internal and external interest in Yulista
Manage corporate shareholder appreciation events and activities
Plan, coordinate and manage events that vary in scale
Develop and implement measurement plans for events
Evaluate return on investment and effectiveness of marketing campaigns
Create, curate and manage all published content in a variety of media platforms
Oversee design and contact of all social media accounts
Identify and explore customer needs
Develops, designs and maintains accuracy of Yulista websites
Identify areas for outreach within our communities

SUPERVISORY RESPONSIBILITIES:
This position does not currently have direct reports. The Marketing Manager reports directly to the President of Yulista Holding, LLC. and acts directly on their behalf.

Job Requirements

KNOWLEDGE, SKILLS, & ABILITIES:
Excellent interpersonal skills; ability to maintain effective working relationships with fellow employees, other agencies, the public, and the federal government.
Ability to effectively engage in public presentation and communication.
Excellent technical writing skills; ability to draft and edit a wide variety of technical documents contracts, proposals, marketing collaterals
Well-developed professional communication skills sufficient to engage in sound, clear, effective, and well-reasoned discussions with internal and external customers, and provide back-up documentation/information.
Ability to use standard business computers, with considerable knowledge of business applications including Microsoft Office Suite, Adobe, Photoshop, etc.
Ability to multi-task and meet deadlines.
Effective change management skills
Must be detail oriented; superior organizational, accuracy, review, and information management skills.
Ability to learn and understand corporate policies/procedures and how they relate to Yulistas goals.
Ability to work safely and independently.
Ability to participate in and facilitate group meetings.
Ability to work a flexible schedule as needed.
Ability to travel as needed.
Excellent time management skills with the ability to prioritize, multi-task, and process and maintain data.
Ability to keep information confidential.
Ability to use general office equipment such as fax, phone, copier, etc.
Strong professional customer service skills, including prompt service and follow-up.
Active listening skills; attentiveness when listening to others to understand and ask appropriate questions.
Excellent analytical skills with the ability to evaluate data and consider decision impact across multiple areas.
Strong decision analysis and problem-solving skills; ability to draw conclusions and justify decisions.
Ability to perform basic mathematical computations, detect unobvious facts and issues, and exercise resourcefulness in resolving problems.


QUALIFICATIONS:
Must possess bachelors degree in Public Relations, Marketing, Journalism, or other related field
Five or more years experience marketing / public relations preferably in the government contracting arena
Proven track record of formulating and leading the marketing organizations strategy, implementation and execution of strategic growth plans for a multi-million-dollar company preferred.
Documented expertise in all areas of marketing including strategy development, customer targeting, branding, research, campaign measurement and optimization, digital and social media, analytics, public relations, promotions, advertising, product development, distribution, pricing and customer service.
Large scope professional network
Ability to obtain and maintain a Secret Security clearance
Valid state drivers license

Yulista offers an excellent compensation and benefits package. We are an Equal Opportunity / Affirmative Action Employer. All qualified applications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disabilities, protected military or veteran status. To apply for this position, or view all of our job openings, visit us online at www.yulista.com, click on career opportunities.

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Jobs Rated Reports for Marketing Manager

Posted: 2019-10-31 Expires: 2019-12-12

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Marketing Manager

Yulista Management Services, Inc.
Huntsville, AL 35801

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