1+ months

DCG Product and Cross Portfolio Marketing Specialist

Intel
台北市, TPE 110
Job ID: JR0154996
Job Category: Marketing
Primary Location: Taipei, TPE TW
Other Locations:
Job Type: Experienced Hire

DCG Product and Cross Portfolio Marketing Specialist

Job Description

The DCG Product and Cross Portfolio Marketing Specialist is responsible for translating worldwide DCG marketing strategies, product positioning and messages to be executed locally to deliver and support BU/country goals, as well as coordinating powerful narratives to amplify Intel's competitive and technology advantage through cross-BU marketing motions to drive one Intel impact in the market.

Job Description:

  • Responsibilities of DCG product marketing include product launch and GTM, edge to cloud solution content creation and amplification, as well as event/webinar management in the markets.
  • Responsibilities of cross portfolio marketing can be in a wide variety of marketing areas, covering managing marketing moments across BUs, including key industry events that Intel owns or that Intel participates in, and managing B2B marketing programs associated with the industry ecosystem partners and support business consumption in the country.
  • Understand and translate marketing objectives and strategies clearly and concisely in partnership with different BUs and manage the agencies for program implementation to drive technology advantages.
  • Anticipates long term marketing opportunities and engage with DCG Product Marketing headquarter team to determine potential actions.
  • Identifies and balances win/win marketing opportunities between country needs and business priorities
  • Challenges the status quo internally and externally to deliver growth & revenue.
  • Strong organizational, collaboration, project management and reporting skills, with the ability to work in a fast-paced, highly matrixed environment.



The candidate will demonstrate:

  • Strong strategy development, program management, content development and reporting skills on DCG and cross-portfolio B2B marketing campaigns.
  • Capabilities and experiences collaborating with and influencing cross-functional teams as well as strong agency management experiences.
  • Excellent written, communication and presentation skills. Quick and innovative thinking, analytical skills.


Qualifications

  • 5+ years of B2B/industry marketing experience with a bachelor's degree in business administration, marketing, computer science or related fields.
  • Track record of DCG product marketing, GTM and key industry event management.
  • Experiences with account teams/industry partners for DCG product and solution marketing in CSP, CoSP and network transformation will be desirable.
Inside this Business Group

Intel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customers voice and deliver solutions that accelerate their business. Our teams work across the entire sales cycle, pushing ingredient products to our "billings" customers while also pulling end solutions through to "consumption". We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.

TWExperienced HireJR0154996Taipei

Categories

Posted: 2021-02-23 Expires: 2021-05-08

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DCG Product and Cross Portfolio Marketing Specialist

Intel
台北市, TPE 110

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