1+ months
2018-05-102018-07-21

AVP Communications

MetLife
New York, NY
**Position** : AVP Communications, Global Brand and Marketing







**Job Location:** New York, NY







**Role Value Proposition** :







At MetLife, we dont just sell insurance. We help build a more protected world for our customers and society at large. Our tag line, navigating life together, reinforces the role we play with our customers as trusted advisors to help navigate the twists and turns in their lives. This communications role provides the opportunity to drive greater understanding of who we are as a brand externally and supporting broader adoption of the brand internally.







MetLife is in the midst of a corporate transformation from a sales-led culture to one that is customer and insight led. With this transformation has come an evolution in marketing, with new capabilities, enhanced analytical and creative skills and a new role to play in the organization. Its an exciting time to join our team and help tell the story of marketings evolution and the impact its driving within the organization more broadly.







As the Assistant Vice President supporting Global Brand and Marketing (GBM), you will help drive visibility, relevance and recognition for the MetLife brand globally, generating both internal and external understanding of the value added by marketing. This role requires fluency in the language of both marketers and business leaders and an instinct for identifying a compelling story and knowing how to connect relevant audiences to this narrative.







In this role, youll work in close proximity to and have direct visibility to key senior leaders across the marketing functions, including the global and regional Chief Marketing Officers as well as their leadership teams. Externally, your key stakeholders will include the marketing and general interest media.







Were looking for an individual with a keen attention to detail and the motivation to consistently provide quality work. This individual should be capable of blending big creative ideas with analytical skills, and have the ability to influence and counsel in a collaborative and matrix environment. This position reports to the Vice President of Communications for the U.S. and GBM and manages PR agency resources.







In sum, were looking for a genuine storyteller who is adept at listening and partnering with key senior leaders to develop, manage and execute communication strategies that are fresh, interactive and fun.







**Key Responsibilities:**







+ Develop and execute strategic internal and external communications programs to support MetLife marketing and the MetLife brand



+ Provide communications counsel to business leaders and develop leadership communications for the CMO and other marketing leaders



+ Develop a narrative for MetLifes marketing story and identify opportunities in which that story can be featured



+ Establish effective communications platforms and processes for Global Brand Marketing to drive internal and external awareness and engagement



+ Integrate with the marketing team to develop holistic marketing communications campaigns



+ Deliver media coverage and activate internal and external communications channels



+ Supervise external agency and manage related budgets



+ Simplify complex strategies and make them understandable and relevant to a variety of audiences







**Essential Business Experience and Technical Skills:**







**Required:**







+ Bachelors degree



+ 10 years of experience in communications and/or public relations



+ 5 years of experience working in consumer brands



+ 5 years of experience with traditional media, social media and new media channels with demonstrated results using them internally and externally to engage stakeholders



+ 5 years of experience leading global business or working in a global environment







**Preferred:**







+ Track record of success in executing integrated communications programs and working with other marketing disciplines



+ Professional approach to working with senior level executives and providing counsel on communications issues



+ Strong and effective writing skills



+ Sound judgment as a communications professional



+ High proficiency in written and verbal communication



+ High energy and strong work ethic



+ Positive attitude and willingness to take initiative, share perspectives and make things happen



+ Passion for media relations



+ Agency experience a plus







**Leadership Competencies:**







+ **Thinks Strategically** Sets direction aligned to the companys strategy, applying external and global perspective to meet local and global needs.



+ **Motivates People** Gains people commitment to achieve business objectives through clear communication of the companys vision and flexing leadership styles to inspire high performance.







+ **Creates Partnerships** Authentically builds trusted relationships and collaborates across global, diverse and multi-functional teams to successfully drive business objectives.



+ **Seizes Opportunity** Seeks new opportunities and ways to create balanced business growth while improving operational capabilities.



+ **Focuses on Customers** Promotes customer centricity and ensures focus on creating great customer experiences to achieve competitive advantage.







**Key Relationships** :







+ **Reports to:** VP, Communications







+ **Direct reports/team** : No direct reports



+ **Key Stakeholders** : Global Chief Marketing Officer, Regional Chief Marketing Officers







**MetLife:**







MetLife, through its subsidiaries and affiliates, is one of the worlds leading financial services companies, providing insurance, annuities, employee benefits and asset management to help its individual and institutional customers navigate their changing world. Founded in 1868, MetLife has operations in more than 40 countries and holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East.







We are one of the largest institutional investors in the U.S. with more than $500 billion in managed assets as of December 31, 2016. We are ranked #42 on the Fortune 500 list for 2017. In 2017, we were named to the Dow Jones Sustainability Index (DJSI) for the second year in a row. DJSI is a global index to track the leading sustainability-driven companies.







While we have tremendous respect for the past, we are a company firmly focused on the future. To adapt to a changing world, we are undergoing one of the most dramatic transformations in our history to reinvent how we do business so we can thrive in any environment. We are moving away from a traditional product-development model to one driven by customer insights. We are challenging historical norms by humanizing our industry and designing every customer experience to reflect the modern company were becoming. Our goal in everything we do is to offer customers truly differentiated value propositions that allow us to establish clear competitive advantages. We pride ourselves on being a trusted partner to our customers as they navigate lifes twists and turns.







At the center of our business strategy is a commitment to One MetLife collaborating, sharing best practices, and recruiting, developing and retaining the best talent in the industry. We live by our values: Put Customers First, Be the Best, Make Things Easier, and Succeed Together. They guide how we operate every day.







MetLife is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is MetLife's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.







MetLife maintains a drug-free workplace.







For immediate consideration, click the Apply Now button. You will be directed to complete an on-line profile. Upon completion, you will receive an automated confirmation email verifying you have successfully applied to the job.

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AVP Communications

MetLife
New York, NY

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MetLife
New York, NY
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